QR codes or Quick Response codes are starting to appear everywhere, on posters, on T.V. within news articles and displayed in shop windows but what are they?
We can generate really handy two-dimensional (2D) codes that work similar to bar codes that enable consumers to gain immediate access to your website, offers, promotions, events and book details by a simple scan.
The QR code is scanned by using your iPhone, Android or other camera-enabled Smartphone. This can instantly link to digital content on the web; activate a number of phone functions including email, IM and SMS; and connect the mobile device to a web browser.
QR codes are expected to achieve widespread use this year, not only does it give consumers what they need straight away, without the need to tap in a web address but it allows retailers to track and price products at point-of-sale.
According to OFCOM smartphones are becoming an essential tool in peoples’ social lives whether they are out with friends socialising or using Facebook on the move. At 47%, almost half of teenagers in the UK own a Smartphone and as more and more people acquire Smartphones, iPads and other tablets the potential market is huge and ever growing. Adding a QR codes to your advertising and promotional material is easy, speak to us now about generating them for you and creating exciting linked pages.